Although we are living in a digital age there is still a substantial amount of printing and in many cases there is no digital alternative. Therefore, printing with inks on a variety of substrates remains an important and highly effective form of communication.
Inks today have moved a long way from being just simple colours. Now there are a vast array of special effects which may be introduced to the printed substrate through a range of printing processes. In some instances these are to reinforce a brand image. They may also introduce functionality including sustainability or low-energy curing.
